Whitman Wire

ASWC hires new Executive Director of Communications

Christy Carley

January 29, 2015

Concluding a month-long search for a new executive director of communications, Associated Students of Whitman College (ASWC) has officially hired senior Annie Sirski for the position. Since the time the position was vacated at the end of last semester, ASWC President senior Tatiana Kaehler has led...

“The Whitman Experience”

Natalie Berg

October 29, 2014

On Monday, Oct. 27th, the Whitman College Office of Communications premiered a new promotional film for the college. The video, which was introduced by Chief Communications Officer Michelle Ma, features commentary from a few professors, administrators and current and recently graduated students. Although...

Whitman Updates Advertising Strategy with Social Media

Whitman Updates Advertising Strategy with Social Media

Josephine Adamski

April 17, 2014

  Starting this year, Whitman College is increasing its presence in the fast-paced social media world. Whitman is integrating social media into its advertising strategies in order to help Whitman reach a larger audience of prospective students, current students and alumni.  Whitman has demon...

Whitman Office of Communications Hires New Staff

Whitman Office of Communications Hires New Staff

Shelly Le

January 30, 2014

The Whitman Office of Communications has seen a number of changes in the past year. With a new hire and staffing changes in the communications office, the college is hoping to change its marketing and public relations strategy. Chief Communications Officer Michelle Ma and Director of Digital ...

ASWC Has Improved, But Engagement Still Problematic

ASWC Has Improved, But Engagement Still Problematic

Blair Hanley Frank

April 18, 2013

When I wrote my election season column last semester, the Associated Students of Whitman College (ASWC) was in dire straits. A disjointed communications strategy and ineffectual leadership made for a political entity that seemed distant from the students it was supposed to represent. There's good news, though. ASWC has made vast improvements since l...

Campus examines use of social media

Daniel Kim

October 4, 2012

As technology becomes more central in the daily lives of Americans, colleges all around the nation have begun breaking into social media sites such as Facebook and Twitter. "Most of my generation's interactions are online, and we draw heavily on communication online, so Whitman improving and continuing...

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